Built for everyone who decides what to write next

One term. Many teams. Better questions.

GetTopQuestions helps teams discover the questions people ask around a term, then turn them into helpful content for traditional search, Google AI Overviews and conversational AI search.

Solutions by team

Built around how you work.

Each card shows an illustrative term, a question it might surface, and the kind of content a team could create from it. Examples are written by us, not app output.

employee onboarding software

SaaS founders

Learn the questions buyers ask before they sign up, and answer them on your site in their words.

Example question
What should an onboarding checklist include for remote hires?
Content idea
A practical checklist page that mentions your product only where it genuinely helps.
carbon accounting

Startups

Build helpful coverage of your category early, so new audiences find clear answers from you.

Example question
Do small companies need to report emissions?
Content idea
A plain-language explainer with a clear "it depends" section by situation.
home solar panels

Marketing agencies

Bring question research into client kickoffs and turn it into content proposals grounded in real curiosity.

Example question
How long do solar panels take to pay for themselves?
Content idea
A client-ready brief: one guide, three FAQ answers, a short video script.
mortgage refinancing

SEO teams

Add question research to keyword work and plan pages that cover a topic thoroughly for search and AI answers.

Example question
Is it worth refinancing for a small rate drop?
Content idea
Restructure an existing page with question-led subheadings and direct answers.
houseplant care

Content teams

Fill editorial planning with questions your readers actually ask, and decide which deserve a piece.

Example question
Why are my monstera leaves turning yellow?
Content idea
A troubleshooting guide, plus a series of short answers for social.
cast iron skillet

Ecommerce

Answer pre-purchase questions on product, category and guide pages to help shoppers decide.

Example question
Can you use soap on a cast iron pan?
Content idea
A care section on the product page and a longer seasoning guide.
business travel insurance

In-house marketing

Give brand, content and search colleagues one shared list of customer questions to work from.

Example question
Does travel insurance cover cancelled conferences?
Content idea
A shared FAQ library used by the blog, help center and sales team.
heat pump

Enterprise brands

Research topics across regions and languages to see how questions shift from market to market.

Example question
Do heat pumps work in very cold winters?
Content idea
Localized answers per market, reviewed by regional experts.
four-day work week

Publishers & media

Find the questions readers keep asking around a story and build helpful, explanatory coverage.

Example question
Do four-day work weeks reduce pay?
Content idea
An explainer that answers the follow-up questions a news piece leaves open.
One shared advantage

Move from questions to useful content.

Discover real questions

Turn one term into the most-asked related questions people raise as they learn, compare and decide.

  • Read questions by intent
  • Notice overlooked subtopics
  • Research across regions and languages

Find content gaps

Compare the questions with what you have already published and see where your expertise could help.

  • Shortlist questions you can answer well
  • Spot pages missing an FAQ
  • Choose what deserves its own piece

Create with confidence

Give writers a question-led starting point for every page, video or post they produce.

  • Plan connected content by hand
  • Export questions on supported plans
  • Keep the writing in your voice

A simple workflow for a changing search landscape.

Give everyone, from solo creators to large search teams, the same simple starting point: what are people asking?

  1. Enter a topic

    Start with a product, category, customer problem, or strategic keyword.

  2. Map the questions

    GetTopQuestions surfaces the most-asked related questions around your term.

  3. Act on the opportunity

    Choose the questions you can answer best and create helpful content in your own voice.

Find the questions your audience is already asking.

Start with a term and leave with a clear idea of what to write next.